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A decade on, Introduction to Beer Science is as popular as ever — and looking to expand. In addition to touring breweries, students attend lectures and brew two all-grain beers from scratch in the brewing lab.

November 15, 2023Business News, Research and Innovation

Brooke Hansen aims to help local distilleries adopt practices that support the local economy and encourage sustainable tourism.

November 15, 2023Business News, Research and Innovation

The new project will bridge the gap between American and Serbian perceptions of sustainability through a neuromarketing analysis of Florida tourism entities.

November 15, 2023Business News, Research and Innovation

Sarasota-Manatee faculty members use new approaches to fight cybercriminals and counter online threats.

November 14, 2023Business News, Research and Innovation

The Tampa Bay Partnership recently found that households spend 54 cents of every dollar on housing and transportation; a new study will further evaluate the issue and help set realistic goals.

November 14, 2023Business News, Research and Innovation

Lisa Penney, a stress researcher and USF professor of management, says stressful situations can significantly impair decision-making abilities by hindering the brain’s ability to process information and weigh the options.

November 14, 2023Business News, Research and Innovation

Donor and industry support fueling the drive to grow the Baldwin Risk Partners School of Risk Management and Insurance at the USF Muma College of Business.

November 13, 2023Business News, Research and Innovation

The ßÙßÇÂþ»­ (USF) Muma College of Business and McKibbon Hospitality announced a new interactive learning experience designed to equip hospitality students with a training advantage through hands-on shadowing experience and mentorship from seasoned industry professionals.

October 6, 2023Business News, Research and Innovation

Two agencies are supporting a research effort between Rapid7 Inc. and the ßÙßÇÂþ»­ with a $1.5 million grant.

September 14, 2023Business News, Research and Innovation

Widespread cybercrime and cyber insecurity are one among the most severe risks the globe is set to face over the next decade and beyond.

September 13, 2023Business News, Research and Innovation

USF helping the U.S. Department of Defense strengthen its communication, leadership skills

Steve Diasio, a USF Muma College of Business professor of entrepreneurship and innovation, worked with USCENTCOM in the training sessions.

September 1, 2023Business News, Entrepreneurship, Research and Innovation

Students at the School of Hospitality and Tourism Management at the ßÙßÇÂþ»­ will get hands-on experience of xnPOS, the leading food & beverage point of sale system, through a partnership with Xn Global Systems.

August 22, 2023Business News, Research and Innovation